Marketing Wine To Millennials
One of the highlights of the 2015 Direct to Consumer Wine Symposium was the user group focused on Millennial marketing. Copper Peak Logistics’ Dave Dobrow hosted a panel that brought together four wine-industry and marketing experts who gave a look into the next generation of wine consumers. We’ve compiled a summary of the very valuable insights and actionable takeaways shared and the user group for you to read here:
Fill out the form above to download our whitepaper outlining the insights from Copper Peak Logistics’ Socially, Mobile, Millennials: Farming for the Future DTC Wine Symposium 2015 User Group.
Copper Peak Logistics Adds George Ross to Sales and Marketing Department
Napa, CA – December 1st, 2014 – Copper Peak Logistics, the trusted name in winery direct to consumer fulfillment, logistics and brand building services, announced today the addition of George Ross to the Sales and Marketing department in Napa. George will be joining the team as a Business Development Associate reporting to Dave Dobrow, Vice President of Business Development and Marketing. His responsibilities will include sales, account development, and various marketing initiatives. Ross comes to CPL from Bacchus Fulfillment (a division of Wine Shipping), where over a period of nine years he advanced to an Account Manager role, and was previously the Warehouse Manager at Napa Valley Packaging.
“We are really excited to have someone like George join the CPL team” said Milton Cornwell, General Manager of CPL. “George has accumulated a tremendous amount of experience in the wine industry, most of which has been focused on direct to consumer sales, building brand awareness, as well as developing relationships with existing clients and new prospects. As such, he is comfortable with our organization and we feel his skills and experiences will blend perfectly with the current and future sales and marketing directives of CPL.”
“I am excited and honored to be joining the CPL team,” Ross added. “CPL really promotes a family atmosphere where each individual’s efforts boost the company’s success, as well as making each person feel empowered and valued. This dynamic naturally extends to all of our customers, making them more than clients, but partners. I look forward to both contributing and benefitting from this great company, and all of the people involved.”
For more information, contact Milton Cornwell, General Manger of Copper Peak Logistics at (314) 692-9555 or firstname.lastname@example.org.
Copper Peak Logistics Names Meghan Letters As Account Manager
Napa, CA – July 1st, 2014 – Copper Peak Logistics (www.copperpeaklogistics.com), the trusted name in winery direct to consumer fulfillment, logistics and brand building services, announced today the addition of Meghan Letters to the Client Services department in Napa. Meghan will be joining the team as an Account Manager reporting to Merilee Anderson, Director of Client Services. Her responsibilities Continue reading